The Cult of the Echo: How Repetition Becomes Religion
by Trutherella Jones I n the age of infinite scroll, I see how every lie wants to be a mantra. Every headline feels like a hymn. Somewhere between outrage and entertainment, the line blurs—and I watch as the Tangerine Toddler turns that blur into a business model. The trick isn’t the lie itself; it’s the loop. I realize that if I say something enough, it hardcodes into my memory. The human brain, poor thing, loves patterns more than truth. Repetition becomes belief. The media knows this—and...
